Tuesday, September 26, 2006

Charity Campaigns In The Headlines

As I enter the world of charity and not for profit based marketing through my new venture, I took a look at what other charity based campaigns are going live...

The Churches’ Advertising Network (CAN) announced their annual christmas marketing campaign last week. It will feature a picture of Jesus on a beer glass and utilise social networking site myspace. The campaign is picking up on the public and media obsession with finding the image of Jesus in everyday objects.

With Sunday being World Heart Day, the British Heart Foundation are launching an ad campaign to expose the hidden salt, fat & sugar in crisps.

Actress and fashion designer Sadie Frost has stripped off to star in the latest anti-fur advertising campaign for animal rights group PETA.

Watch this space for an update on my new charity project! Launching on 1st November 2006.

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